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If you’ve ever considered a page ranking at the top of Google to be “lucky,” think again. For any such lucky duck, majestically perched at the top of the SERP, you can rest assured there’s a host of legwork going on beneath the surface to make this possible. Learn how the roles of SEO and social media differ, so you can get better results from each. It pays to obsess over speed but not to the detriment of quality.

If you’ve been in search of a solution for organizing and tracking the various on-page SEO elements, you’re in luck. If your site loads slowly or haphazardly, it’s likely your visitors aren’t going to stick around — and Google knows that. Structured markup, or structured data, is the process of “marking up” your website source code to make it easier for Google to find and understand different elements of your content. Titles tell both visitors and search engines what they can find on the corresponding pages.

Importantly, notice that the heading is exactly the same as our search intent query. Breaking up your content with headings makes it much easier for users to navigate through your page and find what they’re looking for. A page title (or title tag) is the HTML element that defines what the title of a web page is. Because, an On Page SEO Audit also makes it easier for crawlers and human visitors to understand what the content is about without much effort. There is a high amount of synchronization between them all, such as how SEO content, page speed and mobile friendliness all affect each other. Give us your site (or clients) and we’ll analyze the site’s SEO elements (on-page, URL equity, competitors etc), then organise this data into an actionable SEO audit.

On-Page SEO Services

But be sure not to neglect the other SEO performance factors for too long. And some on-page SEO factors have stronger weights in the algorithm than others. This approach gives you the data you need to market your business without violating privacy laws. You need data to run a successful online business in the modern world. With GDPR in Europe and CCPA in California setting strict privacy rules, first-party data collection has become essential for all online businesses. You need to signal to Google that your content is trustworthy and well-researched.

• This post explores a series of on-page techniques that not only build upon one another, but can be combined in sophisticated ways.
• This not only improves your user experience but also gives you valuable data on what people are searching for.
• ”I’m ranking pages that previously refused to rank and seeing more traffic every day.”

The Topical Keyword Tool helps you verify that the keywords you’re focusing on will give you authority & relevance for your actual category. Use On-Page.ai’s AI to determine the contextual relevance of your links (just like Google) and identify weaknesses in your link profile. As long as you’re regularly running scans, you’ll always have clear instructions with exactly what to do to either gain higher rankings or defend your top position. Whether the changes in Google are small or big, you’ll never be left out of the loop. This is especially gratifying when you get to the top, because you know your competitors have an enormous barrier to climb, if they ever want to compete with you.

Unfold the full potential of your content

While SEO strategies work on most search engine platforms, they are particularly geared towards being effective on Google, which is the clear market leader. Ranking high on Google can have a positive impact on a site’s web traffic. You still need to optimize your site for local, voice, AI, and other specialized search types.

Content optimization also relates to keeping your content up to date, especially if you are writing about topics that are time-sensitive. In SEO Anomaly addition to this, you also need to make sure your site loads quickly for both mobile and desktop visitors. Each new page is fully optimized using an on-page SEO checklist.